Creative writing - 7 tips to help you improve your process
Even if you're confident in your writing, always remember: Writing is rewriting and everyone can always improve
Content marketing covers a wide range of areas, and with so many growth hacks, automation tools, and quick-win strategies out there, it’s easy for marketers to jump from one trend to another in search of the next big solution.
However, there's one thing nothing can beat:
The quality of the uniquely written word!
Even if you're confident in your writing, always remember:
Writing is rewriting and everyone can always improve
There has been plenty of advice shared about writing through history, but let's start off with a quote from the famous English novelist George Orwell:
1. What am I trying to say?
2. What words will express it?
3. What image or idiom will make it clearer?
4. Is this image fresh enough?
Keeping these questions in mind before you start writing will simplify the process significantly. Aim to answer them as clearly and concisely as you can while jotting down your responses.
When you do that, pay attention to the following points:
1. Choose one key topic to focus on
Choose a topic you find interesting and important to write about. Only in this way, you’ll be able to reach the target audience.
Readers are skilled and very capable of recognizing whether a writer has written with passion or not. Don't underestimate them.
2. Come up with a powerful title
The perfect headline is short, accurate, and attention-grabbing. If your headline can’t convince people to read, you’re done. That may sound cruel, but it is the reality.
3. Think about your audience
Although it seems that something like this is impossible, try to put yourself in the role of your readers. Try to judge whether your topic will interest them from the title itself.
4. Be unique, be memorable
When we say memorable, we mean a unique and recognizable writing style. Once the reader recognizes the individual tone that is unique to you, they will keep coming back.
,,Being unique is better than being perfect.’’
5. Do your research
Although it’s in fifth place, it doesn’t mean that it’s any less important. Always research the topic, you’re writing about, refer to relevant sources and support your claims with examples. Also, you should link to other, non-competing websites that contain original, authoritative information.
6. Pay attention to spelling and grammar
This part is neglected by many. I'm not sure what the reason for the sloppiness is, but I'm sure that legible and spelling-correct texts keep readers.
7. "Writing is rewriting"
As I mentioned earlier, writing always involves revision, so there’s no need to stress about it.
Sometimes, it’s best to come back to a piece after a few days. This gives you a fresh perspective to spot any needed tweaks and changes.
Always support your texts visually: with pictures, statistics, and surveys.
Today's readers need it, whether we like it or not.
Collabwriting - Shareable Notes on Web Pages and PDFs
Collabwriting is a simple tool that helps you bring structure and collaboration to your research process.